Samseong-dong

Seoul

Samseong-dong which includes interior views
Samseong-dong
Samseong-dong featuring interior views and shopping as well as a small group of people
Samseong-dong showing interior views, shopping and signage
Samseong-dong showing a city and a high-rise building

With one of Asia’s biggest underground malls, sky-high buildings and international brands, this glitzy Seoul district is also the unlikely home of several historic sites.

Visit Seoul’s Samseong-dong area to discover different facets of the South Korean capital’s character all at once. Home to the massive COEX Convention and Exhibition Center, the district draws countless suited men and women daily. Alongside the purposeful businesspeople, thousands of shoppers drift down the corridors of the underground COEX Shopping Mall. Elsewhere, peaceful sites of historic and religious significance offer a complete change of pace.

Whether or not you plan to spend money, a visit to the impressive COEX Shopping Mall is an entertaining activity. Wander the brightly lit hallways of one of the largest underground shopping malls in Asia, stopping in the many stores selling unusual items or unique local brands. When you get hungry, dine at one of the mall’s dozens of restaurants. Bring the kids and set aside time to meet the beautiful marine creatures that live in the COEX Aquarium.

There is no need to venture out of the complex to find after-dark entertainment. Enjoy a movie at the mall’s Megabox theater or see a live musical at the COEX Artium.

Above ground, explore streets lined with futuristic towering buildings. Look up and see office workers at their desks behind hundreds of windows. When you are ready to escape the urban environment, stroll through the leafy Seolleung Burial Grounds. As well as being very scenic, this green space has historic importance, as it was built for the Joseon Dynasty monarchs.

Another place to find peace in Samseong-dong is the beautiful Bongeunsa TempleOpens in a new window, which is over 1,000 years old. Plan ahead and you can even stay here. The Bongeunsa templestay program allows visitors to sleep in the building and follow the daily rhythms of the lives led by Buddhist monks.

Reach all of Samseong-dong’s attractions easily from Samseong station, which is well connected to the rest of the city. Allow ample time to explore the subterranean reaches of this area, as their size is not to be underestimated.


Popular places to visit

Things to do


Top hotels in Samseong-dong

L7 GANGNAM by LOTTE
L7 GANGNAM by LOTTE
4 out of 5
415 Teheran-ro, Gangnam-gu, Seoul
The price is S$163 per night from 9 Jun to 10 Jun
S$163
includes taxes & fees
9 Jun - 10 Jun
Stay at this 4-star business-friendly hotel in Seoul. Enjoy free WiFi, free parking, and breakfast (surcharge). Our guests praise the helpful staff and the clean ...
9/10 Wonderful! (1,539 reviews)
"It was comfortable, clean and quiet. The location is great, being in Gangnam and just a few minutes walk to Seollung metro station. Great location and staff are friendly and helpful. Also, right next door there is a casual grab-and-go place called SnowFox, they do nice bento-style food there and ..."

Reviewed on 31 May, 2025

L7 GANGNAM by LOTTE
Grand InterContinental Seoul Parnas by IHG
Grand InterContinental Seoul Parnas by IHG
5 out of 5
521, Teheran-ro, Gangnam-gu, Seoul
The price is S$383 per night from 6 Jul to 7 Jul
S$383
includes taxes & fees
6 Jul - 7 Jul
Stay at this 5-star luxury hotel in Seoul. Enjoy free WiFi, free parking, and 3 restaurants. Our guests praise the helpful staff and the property condition in ...
9.4/10 Exceptional! (1,009 reviews)
"IIt was undoubtedly one of the most exceptional experiences during my time in Korea. The level of service and the quality of the hotel's hardware truly left a lasting impression on me. I would definitely come back to this hotel the next visit."

Reviewed on 3 Jun, 2025

Grand InterContinental Seoul Parnas by IHG
HOTEL in 9 Gangnam
HOTEL in 9 Gangnam
4 out of 5
618, Yeongdong-daero, Gangnam-gu, Seoul
The price is S$118 per night from 22 Jun to 23 Jun
S$118
includes taxes & fees
22 Jun - 23 Jun
Stay at this 4-star business-friendly hotel in Seoul. Enjoy free WiFi, breakfast (surcharge), and room service. Our guests praise the helpful staff and the clean ...
8.6/10 Excellent! (814 reviews)
"Good"

Reviewed on 1 Jun, 2025

HOTEL in 9 Gangnam
HOTEL THE BOTANIK SEWOON MYEONGDONG
HOTEL THE BOTANIK SEWOON MYEONGDONG
4 out of 5
23-1 Eulji-ro 19-gil, Jung-gu, Seoul
The price is S$352 per night from 13 Jun to 14 Jun
S$352
includes taxes & fees
13 Jun - 14 Jun
Stay at this 4-star hotel in Seoul. Enjoy free WiFi, free parking, and breakfast (surcharge). Popular attractions Myeongdong Street and Namdaemun Market are ...
9/10 Wonderful! (278 reviews)
"Brand new property, very clean, has all required ammenities and a convenience store in front. It's well located and well kept. They do need to improve the breakfast."

Reviewed on 2 Jun, 2025

HOTEL THE BOTANIK SEWOON MYEONGDONG
Grand Hyatt Seoul
Grand Hyatt Seoul
5 out of 5
322, Sowol-ro, Yongsan-gu, Seoul, Seoul
Fully refundableReserve now, pay when you stay
The price is S$362 per night from 30 Jun to 1 Jul
S$362
includes taxes & fees
30 Jun - 1 Jul
Stay at this 5-star luxury hotel in Seoul. Enjoy free WiFi, an outdoor pool, and a full-service spa. Our guests praise the helpful staff and the property condition ...
8.8/10 Excellent! (1,002 reviews)
"Beautiful hotel and excellent staff. The city view looking South is incredible and worth it. There are several restaurants and bars within the hotel and it seems like a popular place, especially on the weekends."

Reviewed on 2 Jun, 2025

Grand Hyatt Seoul
Roynet Hotel Seoul Mapo
Roynet Hotel Seoul Mapo
3.5 out of 5
67, Mapo-daero, Mapo-gu, Seoul
The price is S$130 per night from 8 Jun to 9 Jun
S$130
includes taxes & fees
8 Jun - 9 Jun
Stay at this 3.5-star business-friendly hotel in Seoul. Enjoy breakfast (surcharge), a fitness center, and parking (surcharge). Our guests praise the helpful ...
9.2/10 Wonderful! (972 reviews)
"Hands down the best hotel I’ve stayed at in Korea so far. The location was very convenient, with plenty of restaurants nearby. The customer service was excellent, and the room was clean and well-equipped with everything I needed. 10/10 highly recommend!"

Reviewed on 9 May, 2025

Roynet Hotel Seoul Mapo
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.

Other neighbourhoods around Samseong-dong

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Gangnam-gu

4.5/5(68 area reviews)

Gangnam-gu is highly notable for its popular shops, and you might want to visit top sights like Starfield COEX Mall and Bongeunsa Temple. See more of Seoul by jumping on the metro at Cheongdam Station or Gangnam-gu Office Station.

Gangnam-gu
Seoul Forest which includes a park and a city

Seongsu-dong

While you're in Seongsu-dong, take in top sights like Seoul Forest or Hangang Park, and hop on the metro to see more of the city at Seoul-forest Station or Ttukseom Station.

Seongsu-dong
Olympic Park showing a city, a high-rise building and landscape views

Songpa-gu

4.5/5(5 area reviews)

Consider exploring the abundant dining options in Songpa-gu. If sightseeing is on the list, Lotte World is a top attraction. Hop on the metro at Jamsil Station or Mongchontoseong Station to see more of the area.

Songpa-gu
Seocho-gu featuring modern architecture, a river or creek and a bridge

Seocho-gu

4.5/5(3 area reviews)

Consider a visit to Gangnam-daero and take some time to enjoy the abundant dining options during your time in Seocho-gu. If you want to see more of the city, jump on the metro at Yangjae Station or Nambu Bus Terminal Station.

Seocho-gu
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Itaewon-dong

If you're spending time in Itaewon-dong, you might enjoy attractions like Itawon Street and Seoul Central Mosque. You might also enjoy the neighbourhood's ample dining options before hopping on the metro at Itaewon Station to see more of the city.

Itaewon-dong
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Dongdaemun-gu

4/5(7 area reviews)

You might enjoy the shopping while in Dongdaemun-gu. Gyeongdong Market is a notable sight, and you can get around town at Yongdu Station or Jegi-dong Station to see more of the city.

Dongdaemun-gu


Samseong-dong